Growing up in southern India, my early exposure to technology came from a second-hand desktop and a dial-up connection. What began as a fascination with design and development evolved into a lifelong mission – to build scalable digital systems that merge creativity with intelligence, and strategy with automation.
Today, I live and work in London, where I help businesses grow using a blend of artificial intelligence, ecommerce infrastructure, and digital marketing strategy. I specialize in building lean, automated ecosystems that empower startups to scale without scaling their teams at the same pace. This article is a reflection of the journey so far, the lessons learned, and my vision for the future of AI-powered digital transformation.
The Hybrid Skill Set That Powers Growth
Over the past decade, I’ve played multiple roles – web designer, SEO strategist, ecommerce consultant, and AI prompt engineer. My strength lies in being a hybrid: someone who understands business objectives and can also implement the underlying technology.
At Meoun Education Ltd, a London-based EdTech platform where I served as Co-Founder and Head of Digital Strategy, I led the design, technical development, and marketing operations. We built everything from the ground up. I created a scalable web presence with an intuitive UI/UX, implemented full CRM automation using HubSpot, and launched highly targeted ad campaigns across Google and Meta that increased qualified traffic by 30%.
But what truly set us apart was the use of AI tools like ChatGPT, Claude, DALL·E, and HeyGen. I built smart AI workflows for lead qualification, course content generation, chatbot responses, and intelligent email outreach. We achieved a 25% increase in lead-to-enrolment conversion by using these systems – without hiring additional marketing staff.
AI Is More Than a Buzzword
One of my core beliefs is that AI is not just a buzzword or a productivity hack – it’s a new foundation for digital operations. I’ve applied this thinking at every organization I’ve worked with.
At Dotnpix Media, I integrated MidJourney and ChatGPT to automate social content pipelines. At Shoreditch Tech Tradings, I optimized ecommerce flows and reduced cart abandonment through AI-assisted checkout UX enhancements. At ErugsDirect, I improved SEO and revenue using AI-enhanced content strategies and A/B testing.
Beyond content and marketing, I’ve also developed WhatsApp and Telegram bots using OpenAI and Claude APIs for lead generation, support, and sales automation. These are not experimental side projects – they’re real-world systems used by growing businesses.
The Vision: Scalable, Responsible AI for SMEs
While big tech is racing ahead with generative AI, many small and medium enterprises (SMEs) are still stuck using outdated workflows. I want to change that.
My future vision involves launching a consulting studio that helps startups implement AI-driven systems – from lead gen and content automation to ecommerce infrastructure and customer journey mapping. This would be a UK-based initiative, grounded in my experience with scalable AI architecture, ethical automation, and performance-focused growth strategy.
I also want to mentor junior talent and work with founders who are curious about how AI can accelerate their business. Having worked with early-stage companies and bootstrapped teams, I understand how to design lean systems that don’t compromise on impact.
Why I’m Committed to the UK Tech Ecosystem
The UK has emerged as one of the world’s most exciting places for digital technology. From its fast-growing AI research scene to its vibrant startup ecosystem, the UK offers the infrastructure, networks, and regulatory frameworks for responsible innovation.
Since arriving in London, I’ve not only scaled platforms and mentored creatives, but I’ve also immersed myself in a culture that values collaboration, experimentation, and long-term vision. This is where I want to build, contribute, and innovate.
I believe the UK tech scene benefits from technologists who are builders at heart – who can roll up their sleeves and create systems that work. That’s the kind of professional I strive to be. Every tool I learn, every product I optimize, every system I automate is part of a bigger goal: to help shape the future of work, education, and digital interaction through ethical and accessible AI.
Let’s Build the Future Together
Whether you’re a startup founder exploring AI integration, a developer interested in automation workflows, or an entrepreneur trying to scale your ecommerce brand, I’d love to connect. There’s still so much untapped potential in the intersection of AI, product strategy, and growth design – and I believe we’re only at the beginning.
Let’s collaborate, innovate, and build something that lasts.
