A professional, high-quality image editing and retouching service provider with global reach.
Project Overview
Potofix specializes in clipping path, masking, ghost mannequin, jewelry retouching, swatch matching, and e-commerce product image optimization.
The website’s goal was to present their services clearly and professionally, making it easy for global e-commerce brands, fashion houses, and photographers to understand their offerings and quickly request quotes.
The UI was designed to emphasize trust, clarity, and service detail—ideal for a B2B outsourcing company catering to clients in the USA, UK, and Asia.
Color Palette
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Slate Gray (#777777): Used in header and typography for a modern corporate feel.
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Bright Yellow (#FFB400): Highlight color for headings and keywords (Jewelry Retouch, section titles), drawing attention to key services.
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Deep Charcoal (#3A3A3A): Body text and footer for professional readability.
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White (#FFFFFF): Keeps the service cards and main sections clean and easy to navigate.
This palette reflects neutral professionalism with pops of energetic yellow to highlight important service areas.
Typography
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Headings: Poppins Bold – clean, modern, and versatile for both large banners and service titles.
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Body Text: Open Sans Regular – ensures maximum readability for service descriptions.
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Accents: Bold colored keywords in yellow for emphasis.
Design Approach
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Hero Banner: Rotating slider with high-resolution workspace and product images to set an industry-relevant tone.
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Service Grid: Eight service cards, each with a representative image, short description, and Read More CTA.
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Highlight Section: Major Aspects area explaining technical expertise and specialization in editing fashion and product imagery.
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Trust Sections:
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Why Choose Us – listing outsourcing ease, pricing benefits, and express service.
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Meet the Global Standard – credibility reinforcement with international client base and 12+ years of experience.
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Footer: Comprehensive quick links, social media connectivity, and brand statement.
User Experience Highlights
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Direct Service Access: Each service block links to a detailed page for more technical info.
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Global Trust Messaging: Repeated references to USA & UK customer support build confidence.
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E-Commerce Focus: Clearly states alignment with modern online selling needs and image optimization standards.
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Quote Conversion: Strategic Read More and View Our Work CTAs guide users toward engaging Potofix for projects.
Technical Enhancements
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Optimized Images: Maintains clarity for before/after product visuals without sacrificing load speed.
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Responsive Design: Works seamlessly across desktop, tablet, and mobile for international clients.
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SEO-Targeted Copy: Keywords like clipping path service, jewelry retouching, and ghost mannequin are naturally integrated.
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Scalable Service Blocks: Easy to add future services or categories without breaking layout harmony.
Impact
The Potofix site positions the brand as a specialized, dependable outsourcing partner in a competitive global market.
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Clearly communicates expertise in e-commerce imagery.
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Builds trust with international clients through transparent service details and professional presentation.
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Encourages quick inquiry conversion via prominent calls to action and easy navigation.
