As Digital Product Architect, I designed and launched VexaAI, a cutting-edge SaaS platform that empowers businesses and creators with AI-driven content generation, image creation, and intelligent automation tools.
Key Achievements
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Product Development & UI/UX: Designed the landing page and full web app interface, focusing on intuitive navigation, modern aesthetics, and optimised conversion flows.
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AI API Integrations: Integrated advanced AI APIs to power text, image, chat, and code generation, enabling a wide range of creative and technical outputs in real time.
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Custom Workflow Adaptation: Tailored core AI functionalities to deliver a unique product experience, optimising prompt processing, output quality, and multi-format export options.
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SEO & Organic Growth: Implemented comprehensive on-page SEO, structured data, and keyword strategies, ensuring visibility in competitive AI-related search queries.
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Performance & Security: Configured scalable hosting, database optimisation, and security protocols to ensure smooth performance under growing user demand.
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User Engagement & Retention: Created onboarding flows, guided tours, and help resources to boost user adoption and minimise churn.
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Branding & Positioning: Developed brand identity, visual assets, and messaging to position VexaAI as a professional-grade AI productivity platform for entrepreneurs, marketers, and developers.
Project Impact
VexaAI bridges the gap between AI innovation and business-ready applications, giving users instant access to powerful AI tools without the complexity of direct API integration. The platform’s seamless user experience, combined with high-quality AI outputs, makes it a valuable asset for content creators, startups, and SMEs looking to scale their digital operations efficiently.
By blending product design expertise, AI integration skills, and SEO-driven growth strategies, I built a SaaS that is both technically robust and commercially competitive in the fast-growing AI tools market.
